Define the subject
We agree the reason for the message and explain the proposed service so recipients can understand what the next step involves.
B2B email marketing with a clear subject
One specific offer. A clear next step.
We plan B2B email marketing for businesses introducing a clearly defined service. Copy and response routes are agreed together, with messages sent only to business contacts who have documented consent.
Services
How we support your campaign
Develop the content
We write the subject line and copy, structure the offer and agree its design, sender, consent records and unsubscribe option with you.
Collect the responses
Enquiries and detailed questions are organised for the responsible contacts. Unsubscribes and delivery failures are handled through the process agreed with you.
B2B email marketing
Emails people want to receive.
We check permission to contact recipients before a campaign starts. The sender, message and way to unsubscribe must be clear.
Read our anti-spam policy- Check consent records and where contacts came from.
- Agree the message, sender and sending plan.
- Honour opt-outs and pass enquiries to the right team.
How a project could work
Example: announcing an organisation workshop
A provider could introduce a workshop on business processes. Contacts with relevant consent receive the topic, format and details needed for an enquiry. Replies identify the practical questions to discuss before deciding whether to commission the work.
Contact
Let’s talk about your project.
Which project would you like to break into practical steps? Tell us the objective and where things stand.
Positive Group Deutschland GmbH
Freiburg im Breisgau · Germany